Peer Feedback On Digipack

DVD Cover:

Magazine Cover:

The advert does contain the information which i would expect to find on a poster style advert. For example

Feedback from 44

Your DVD Cover and Magazine Cover both shows the necessary information required for both. Nice work on this area.

You don't really have an artist promoted here so to put that aside you've shown images from your music video inverted which works well as a teaser for what to expect from your video.

There is continuity from your DVD and Magazine covers through the use of the same picture from the front cover on the magazine as the same on the DVD Cover.

Unfortunately your grammar mistakes might effect your grade. You've spelt Wembley and available incorrectly.

Nice Digi-pack!

Digipack Feedback from Group 45

Your magazine advert and DVD cover are both very creative and certainly different. I like the effect as it suits the the name of the band and looks effective however, although they have continuity with eachother, they do not have continuity with the video. All of the information on the DVD cover looks professional and is set out well. The magazine cover also looks professional and is composed well.

Group 48 digi-pack feedback

Your magazine advert is good and shows continuity in the location that it was shot. The only thing id say to criticize is maybe the effect is a little different from your video, but its not really a big thing as it works well with the poster and the title. The DVD cover is also good, it includes all the information that it needs to have with good creativity.

Final Digipack Idea!

Digipack (DVD/CD)

Theses are the relating to the Tour/Album adverts, as you can see the images are roughly the same as the ones in the adverts and so they have continuity throughout and make it easier for the buyer to recognize the album instore. The covers don't contain much, just an image, Band name & album name and on the back they would have the track list.

Digipack (Adverts).

Existing Adverts.
Here is some existing Tour/CD Posters.


In all three of these tour posters the basic layout is fairly similar, with the Band name/logo at the top in the biggest and boldest font, with the tour dates then underneath with the venues in larger/bolder font than the dates. At the bottom there is then some information on contacts for booking the tickets, when/if their album is out, the bands website(s) and any other sites. All three also have images related to their tour/Album to promote them.



These three adverts just promote the CD/DVD Album. They all have the same images from their album artwork, with brief information on when/where to get it from, whats the product includes and any additional websites.

Digipack Anaylis...

This is the DVD Digipack.

This DVD cover and back has all the expected things that you would have on a DVD.

• Information - websites, age range, warnings, name, whats on the dvd, etc...
• Demands of the record label, as the artist is fully faced on both sides.
• It's also very basic on the front so, easy to understand.
• Has the DVD symbol so you don't get confused.
• Details about the artist.
• Bar Code.
• Any other products that relate to the artist, if necessary.
• Also special features.
  

This is the Advert for the DVD.

• The advert here is ahieving bold, impact full and intreging messages.
• It shows the artist off and the name of the DVD and the name of the artist.
• It makes you want to know more and use your initiative to find out what it is by using resources.

• In most DVD adverts you would expect to see...
• Information about the artist
• Information about what the artist also sells.
• Information about the details of what the DVD is about.
• Websites.
• Feedback and reviews about the DVD.
• Where it's available from.
• When it's out.

Digi Pack

A magazine advert for a DVD would include a record label, DVD title & artist, Star rating and review quotes, the band's web site(s) and information on when and where to buy them.
It needs to be able to attract the audience eye, and also appeal to the right audience, maybe have something that can be specifically identified to that band for example a logo or an image of them. Its can also show the same or similar image as the album cover so the buyer can identify it easily in a record shop.
The advert must be eye catching and must attract the right kind of audience for that genre of music. It should contain basic information which lets the buyer know important information about their product and this could include the rrp.price.



A DVD cover would usually include the artist name & album/DVD title on the front cover with track names & numbers on the back, similar to an ordinary album cover. It may also include, Record labels, a certificate rating for age, special features and additional features.Here on Madonna's video collection DVD it has her (the artist) on the front, with her name. It also has the DVD symbol to show it's a DVD. It also has her record label in the bottom left hand corner, back and the spine of the DVD case. On the back it has the bar code for obvious reasons and the track list of what videos can be played these are dated from when they were released as the DVD album includes her videos from 2000-2006. There is also a seperate section for special features which are unreleased videos. The front and back of the cover both include a picture of madonna. There is also the DVD logo on the front, spine and back of the cover.

Group 48 feedback on Final Video

The genre characteristics of this music video are very conventional because its very abstract and unusual.

This video is different to many girl bands videos but as its original it is good in its own way.

There wasnt really any relationship between the music and visuals but as its an abstract video we were not expecting any. This was the same for the relationship between lyrics and visuals.

It featured the same shot of looking through the persons eye shot which was effective. This helps with the idea of voyeurism because it implies that your watching through their eyes.

Feedback from t2 - 44

This... POP genre was cool.

We think the characteristics of the genre seemed a bit different to what most are used to. This was an experimental music video and showed us in the eyes of the main character. Has it sold the artist? Not really, it has given a portrayal of the life of the artist (maybe) but it hasn't given any selling of the artist itself.

I don't think there was any voyeurism at all.

But. There was a relationship between the music and the visual as it did have changes reference to the music which worked well. It gave a storyline idea with a timeline showing the day and a life of someone which turned out well with point of view shots.

Final Idea!

In the end we decided to keep the original idea as it made more sense, in such short time.

DIGIPACK Final Design!

This is our Tour Poster...

This is our DVD Poster Final...


This is the CD cover and back...

Back...

Front...

Plan C, Filming plan

We plan to film out of college on Tuesday 10th November, where we plan to get our Graveyard/Flashback scenes done. We can then Film the Artist lip sync parts on our morning lesson on Wednesday 11th November as this part can be done at college in the media studio or behind the stage in the hall.
Hopefully if everything goes to plan we'll be on schedule for the Music Video Final Deadline: Last lesson of week ending 13th November

Plan C, Goodwins Points

1. Genre Conventions - We are following the genre because in most 'indie' music videos there is a story or maybe certain emotions or memories being shown in the footage. In our case we are going to have footage of a person mourning over a lover and their story in flashbacks.
2. Lyrics & Visuals - The lyrics are going to relate hugely to what we will be filming as we almost follow the lyrics as they go, for example, "A red rose fell upon the soft snow...", we are going to have a red rose falling on to a grave. And so on.
3. Music & Visuals - We are going to have maybe editing to the chorus and the verses which will be cut to certain footage.
4. Demands of the record label -  We can't really promote the real band as we do not have them & we can't link our video to any of the hush sound's as they don't have any.
5. Voyeurism - We are going to show the main artist in close ups, and clips, so the audience gets a good idea of what she looks like and how she is dressed etc...
6. Intertextuality - There wouldn't be much of this as we are showing the artist off and it's a story, so there would not be any reason or right time to put the album or poster in the film.
   

Plan C, Mise-en-scene

• Location(s), Graveyard, Media Studio in either the white/black room. The graveyard location we plan to use will either be a graveyard near Kim, down ditton lane or one in reach.
  
  
  
• Clothing, Main Character (Graveyard): Dark/Dull clothing, Wintery Clothes to go with their emotions... Not colorful & Bright. Main Character & Lover (Flashbacks): Any normal/Everyday clothing.. can be colorful to reflect the happy emotions. Artist: Isn't particularly important as if we do close ups then they would only see their face/top of clothing so make-up/hair would be more important for this.
  
  
  
• Props, Red rose.
  

Lighting, Natural lighting for graveyard/outside scenes. We may use lighting on the studio parts.

Plan C, moodboard

Graveyard scenes moodboard.
For our grave scene we are planning to have the main character at the grave of their lover, where they are greaving and remembering the good memories that they had with that person. I also thought that the red rose on the grave could also fit in with our lyrics 'A red rose fell upon the soft snow'. I also think that for our editing on this piece that it should be made black and white or we should desaturate the colours to make it seem cold and sad.

Memories/Flashback Scenes Moodboard.
At the moment for these scenes we are not exactly sure what the flashbacks will be of but this just gives a brief idea of what memories that they could have shared.. it also gives an idea of what effects we could put on these clips, a kind of low fi old fashioned coloured picture.

Artist, Performance Moodboard.
This is just a basic idea of what we could do for our performance. As we dont have much time the idea for this is just to find a girl to Lip Sync for us and so that we have more time for our other scenes this will probably be done during one of our lessons in a studio so that the person feels more comfortable and we can control the lighting/background more. She will probably be infront of a plain white/black backround and the shot will probably be a close so we wouldnt need to worry about if what she's wearing fits in with our genre as it would only be some of her top in the frame.

Examples of similar videos.

Here are some video with similar ideas to what we want ours to turn out like, and with the use of funerals/graveyards/flashback, etc.

• Amy Winehouse - Back to black http://www.youtube.com/watch?v=aygAu1x2uQo
  

Amy Winehouse - Back To Black
Uploaded by AmyWinehouse. - Explore more music videos.

This video shows Amy miming throughout & the plot is of her walking with a precession of other people many of them carrying instruments with a hearse. When they arrive at the graveyard the grave is small and they put a small box in it & say their goodbyes, at the end R.I.P The heart of Amy Winehouse comes up.
The whole video is in black & white making it seem cold and also re-inforcing the song title 'back to black' with the colour video going back to black and white.

• My Chemical Romance - Helena
  This video show the band at a funeral of 'Helena' with the frontman of the band giving the service and when they all close their eyes to pray, 'Helena' gets out of the coffin and starts dancing then closes her eyes and falls back into the coffin. Many other people at the funeral also start dancing and the bands performance is also in the church. The band then carry out the coffin to the hearse whilst other people dance with umbrellas.
• Avenged Sevenfold - Seize the day http://www.youtube.com/watch?v=XZOY6eP-q4o
  
  • 
    This video begins with the band performing behind bars and then cuts away to the frontman with his girlfriend and a camcorder recording each other, all loved up. The other band members then come round and tell him something he then tells his girlfriend who trys to stop him. The next part is of them robbing a store but the police come and catch the frontman who is then put in prison. The Girl then is in her car which is hit by a truck. There is then the group of people at the funeral as the coffin is lowered into the grave, whilst the guitarist plays a rift ontop of the coffin. We then see the frontman in prison having flashbacks to him and his Girlfriend and footage from the camera, he is then let out and they all vistit the grave
  • 
    
  • Funeral For A Friend - Roses for the dead http://www.youtube.com/watch?v=zVG17cTHkEE
    
    • 
      This video is another example of flashbacks with the boy on his journey to the rooftop and what he had done before he got there and cut-aways to his mother in his room after he has jumped. There are then flashbacks of when he was younger as he gets to certain places or his mum finds certain objects, ie. there is a flashback to him getting a guitar for his birthday/xmas, it then cuts to his mum holding the guitar. & another example is when he gets to a park and it cuts between him in the park to him as a child on the swing to his mum holding the hat he was wearing when he was younger and then back to him on the swing.

Plan C...

After looking closer at the lyrics we've realized that the song is about the funeral of someone's (the main character) lover, The very first opening lyrics give this sense.
'A dark congregation of familiar faces gathered around the quite earth
A red rose fell upon the soft snow, prayers were whispered so slow from our mouths'

The idea for our music video that we have produced from this idea is that we would have about 3 actors, people in our music video.. The Girl/Guy who was mourning, Their lover in flash backs and someone to play the artist miming for cut-aways.

So our video would be made up of 3 main parts. Our main character at the grave mourning, Then the main character in flashbacks of memories with/of their lover and cut-aways to the artist miming along to the song in a performance type situation, which we could possibly just film at school. This would mean that we could probably get all our filming done in one night and use our over night of taking the camera out to get the footage of the grave scene & Flashbacks.

Our main problem is that the editing deadline is at the end of next week so we dont have long to get all our footage taken & edited, as we have this problem we've decided that we will also carry on with our current idea & footage as a back up for if we don't manage to get this idea completed in time for the deadline. Another problem is that the lyrics our down and depressing and give this feeling whereas the music with the piano sounds quite upbeat.

Tour Poster

Here is an idea for our groups tour poster, Pia drew a cartoon picture of the group and we have used bold colours to colour in roughly the clothes, this is to try fit the genre of the music, a indie funky effect but also to draw attention to the publics eye so that they notice the poster and take interest in it. We are aiming to make our dvd cover very similar to the tour poster so fans or the public that have seen the two can identify a specific style or pattern of the group. It may be more noticable to the groups fans but it's going to still be made attractive and bold for the other majority.

feedback on feedback

most of the things that were said i agree with and will use the good points to make our video better, although the comments that were about the beggining , where we havn't got enough footage yet, its not going to stay like that we are going to fill it with footage, also we plan to shoot some lip syncing.

Roughcut Feedback

After watching your roughcut we feel that the idea behind your video is good and the editing where you have turned the footage black and white is effective, however it became quite confusing and made the viewer feel a bit disorientated as the camerawork was a little too shaky. We also felt that the continuity of the footage was a bit random as it kept changing between colour and black and white. There was also no footage of the artist therefore lip syncing cannot be including.
The pace of the editing reflected the pace of the song well. The written description of the missing footage enabled us to create an image of how the video would look and we think that once it is filmed it would look good :)

Feedback from 44

We felt as a group that we liked the idea of the experimental video, however we feel that the effects was too much, as it confused the audience and hurt our eyes abit. Therefore we think that the audience would not watch it again.

The start with your black and white handheld camera worked came across a lot like a rock themed video and it didn't seem to work for us. But the colourful concepts are smart plus your mirrored symmetry technique did come across smart.

It's also well that you rather then fill in with black in where you haven't done a shot you've instead narrated what will go there.

Group 48 feedback on roughcut

This s a good rough cut. Obviously as you have said you need more footage, it could be good if you got some other shots in that space that are other than point of view, like some closeups or med shots of the girl in her house. Maybe some high angled ones to show how low she feels at the beginning. Also maybe if you could fit in the artist from somewhere? As we think you need to promote the artist a little more, and although the video idea is great you might not meet the marking criteria fully.
Hope that helped.

Group 43 Feedback

hi, although you have most of the footage there is some missing (although you are probably aware of that.) The text that you added helped us to visualise what it will look like when complete.

You need to find a way in which to include some lip-syncing in the footage.

The feel of the video is very abstract which does fit the pace of the song and parts of the editing do change on the beat.

This would make it sell easier to the artist as it suits the song and will appeal more.

More variety would help the video stay interesting and keep the audience watching.